Going Back to School While Raising a Family

People apply the phrase “it’s never too late” to many aspects of life, including earning a college degree. But before the emergence of online college degree programs, most parents found the idea of going back to school while raising a family highly unrealistic.

That’s no longer the case. High-quality, 100 percent online college degree programs offer parents and working adults the flexibility to earn a degree on their own schedule, allowing them time for family and work.

Excelsior University is a pioneer of online learning. Excelsior offers a wealth of online degree programs in business, health sciences, liberal arts, nursing, public service, and technology. Each one features experienced staff, rigorous curriculums, and an online environment designed for non-traditional college students, like those going back to school while raising a family.

In recent years, such non-traditional students have become the new normal.

The Growing Popularity of Going Back to School

Every year, more working adults and parents across the United States return to college. Recent data reported by the Institute for Women’s Policy Research shows that parents make up 22 percent of all undergraduate college students.

That translates into about 3.8 million parents going back to school. Of those, about 2.7 million are mothers and 1.1 million are fathers. Also, the Lumina Foundation reports that 40 percent of today’s college students are 25 years or older.

Data also shows that more people than ever are enrolling in online degree programs. Federal data shows that 3.4 million students enrolled in 100 percent online degree programs in 2019–2020, or 17.6 percent of all college students. More than 37 percent took at least some online courses.

Characteristics of Parents Who Become Students

Parents who go back to school are typically motivated to succeed because they want to improve their children’s lives, according to the Institute for Women’s Policy Research. And despite the obstacles these parents face, they tend to do well in college.

For example, student parents typically achieve a higher grade point average than other students. About one-third of parents enrolling in college have a GPA of 3.5 or higher. In comparison, about 31 percent of independent non-parents and 26 percent of dependent students attain a 3.5 GPA, the institute reported.

Student parents also have a clearer idea of what they want out of college. Author Rebecca Klein-Collins, who recently wrote a book about adult college students, told National Public Radio that working adults entering college come from many different backgrounds. Some started but did not finish college after high school. Some went straight from high school into the workforce or joined the military. And some decided to start a family.

“These are all people who are really good candidates for going back to school,” she said. “And these are the kinds of people you see in classrooms these days. It’s not that unusual.”

How Excelsior Helps Parents Who Become Students

Excelsior University designs its online degree programs with adult students in mind, including parents returning to school. Excelsior’s online programs are flexible, allowing parents to schedule time to focus on school around their work and family responsibilities.

Excelsior also offers a generous transfer policy allowing parent students to transfer credits from a variety of sources:

  • Courses taken at accredited colleges
  • Credit for college-level exams
  • Business and professional certifications
  • College and university professional training
  • Criminal justice training
  • Educational and vocational programs
  • Health care credentials and certifications
  • IT certifications, training, and exams
  • Military training
  • Nuclear utility-accredited training programs
  • Nursing licenses and certifications
  • Professional and workplace training
  • Excelsior University also assigns every student an advisor who collaborates with them throughout their time at the school. This partnership ranges from guidance during enrollment and orientation, to advice on choosing courses, and support in finding a job as graduation approaches.

    Taken together, these services from Excelsior University increase the chances of academic success for working adults ready to enter college. For the growing number of parents going back to school while raising a family, Excelsior’s comprehensive services and curriculum make a significant impact in their ability to reach life-changing academic and career goals.

    What Makes a College Veteran Friendly?

    Many colleges advertise themselves as “veteran friendly” or “military friendly,” but not all provide the services that meet the promise of those words. At Excelsior University, administrators, faculty, and staff pride themselves on providing an educational experience that helps veterans make a smooth transition from military service to the civilian workforce.

    In 2013, Excelsior created the Lt. Col. Bryant A. Murray Veterans Center with funding from alumnae Bryanne Hamill. A former Excelsior trustee whose father served 30 years in U.S. Air Force, Hamill also created two endowment funds to support scholarship awards for veterans.
    Hamill said her father never had the opportunity to earn a college degree because of having to move around and support his family.

    “Appreciating how important education is, I wanted to be able to give back to Excelsior and also be able to really support military servicemembers and veterans in obtaining and completing their education, so that they could pursue their dreams, either while they are in the military or to prepare for the transition out,” Hamill said in a video about the veterans center.

    That commitment to helping servicemembers and veterans are what sets a true veteran-friendly college apart.

    Characteristics of a Veteran-Friendly College

    Veterans searching for the right online college will frequently come across schools claiming to be veteran or military friendly. But actions speak louder than words. The first step in finding colleges that deserve the title “veteran friendly” involves researching what they offer military students.

    Some of the ways to identify schools that are veteran friendly include the following.

    Flexible admissions process. Members of the military and veterans need flexibility in the admissions process. Many of the items needed for a civilian application — high school guidance counselor recommendations or updated senior high school grades — don’t apply for veterans who graduated high school years ago. Veterans should look for schools that offer them flexibility, such as using letters of recommendation from military officers.

    Credit for military training. A military-friendly college should review what a veteran has learned in military training, including from classes in military technical schools, as potentially qualifying for credit in similar college courses.

    Flexible withdrawal rules. For active-duty students or those in the National Guard, a college should have flexible rules in place in the event a military student is deployed and must withdraw from classes.

    Emphasize diversity. Many schools pursue students from diverse economic, racial, and ethnic backgrounds. The same commitment should apply to veterans, who make up about one out of every 30 college students nationwide. Veteran-friendly schools show a commitment to making the educational experience better by seeking to recruit a diverse mix of students on campus.

    Clear financial aid. Veterans can face a bewildering amount of bureaucracy in securing financial aid to pay for their college courses. While veterans receive aid through the Post-9/11 GI Bill, that often does not completely cover costs. The most veteran-friendly schools offer scholarships to support veterans in pursuing their academic goals.

    Why Excelsior Is Veteran Friendly

    Excelsior University offers veterans and active duty servicemembers support in all the categories above. But Excelsior goes beyond these areas in providing services to military students. Here’s a look at some of the highlights of what Excelsior offers.

  • A generous credit-transfer policy that allows veterans and servicemembers to receive college credit for qualified military training
  • Transition support for veterans that includes military education representatives on bases throughout the United States
  • Scholarships designated exclusively for veterans
  • Online degree programs that provide veterans and servicemembers more flexibility to earn their degree
  • Popular degree programs for veterans such as the Bachelor of Science in Cybersecurity
  • The online veterans center with resources for mental health and wellness and career development
  • Excelsior also has a strong record with military students, working with more than 72,000 veterans, active-duty servicemembers, and their families since its inception.

    Through the Lt. Col. Bryant A. Murray Veterans Center, Excelsior provides military students a point of entry into what Excelsior can offer them. Hamill said the center helps Excelsior “meet the veterans and the military servicemembers wherever they are.”

    “Learning is a lifelong pursuit. We never stop learning. We always want to be growing and learning and availing ourselves of different opportunities,” said Hamill. “My hope with the veterans center is that veterans and military will tap into the education that’s available here.”

    Career Spotlight: Customer Service Associate

    Have you ever had a question about the bill you received in the mail? Did a child’s Christmas toy just not work as promised? Maybe your DIY cabinet didn’t come with the necessary directions. In any case, you need to talk to someone about rectifying these problems. You call the 1-800 number provided and the voice on the other end helps you get what you need. The person helping you is a customer service associate, also known as a customer service representative.

    Customer service associates are responsible for interacting with customers and helping them with questions or concerns regarding a company’s products or services. They listen to customer concerns and problems, recommend products or services, and offer to help in any other ways the customer might need.

    The best customer service associates are good communicators who like to talk with others. They’re patient, empathetic, good problem solvers, and can easily put themselves in their customer’s position. Does that sound like you? Keep reading to learn more about this rewarding career.

    Customer Service Associate Duties and Responsibilities

    Customer service associates work in many industries, from small nonprofits to large corporations. They are part of the customer service department, and their primary job is to help solve customer issues.

    Here are some specific duties a customer service associate may do:

    • Communicating with customers in-person, through email or chat, over the phone, or on social media
    • Listening to customers’ concerns and handling complaints and returns
    • Escalating unresolved issues to the appropriate internal teams
    • Reviewing customer accounts and transactions
    • Keeping records of customer interactions, processing customer accounts, and filing documents
    • Monitoring customer satisfaction levels
    • Giving detailed explanations of services or products
    • Working with a team to figure out how to address customer complaints
    • Receiving orders, calculating charges, and processing payments
    • Building sustainable relationships and trust with customers
    • Providing accurate information by using the right methods and tools
    • Following communication procedures, guidelines, and policies

    Customer Service Associate Skills and Qualifications

    Customer service associates use many skills to provide the best assistance to customers. Here are some skills and qualifications that every customer service associate should possess:

    • Good written and verbal communication abilities
    • Patience, empathy, and professionalism
    • Good problem-solving capabilities
    • Proven customer support experience
    • Attention to detail
    • Basic computer skills, including data entry
    • Effective time management
    • Ability to work in a team setting
    • In-depth understanding of a company’s products or services

    Customer Service Associate Education Requirements

    Employers hire customer service associates who have at least a high school diploma or GED, but many prefer those who have an associate or bachelor’s degree as these degrees provide a candidate with advanced computer and communication skills and industry knowledge. Excelsior University’s Associate in Applied Science in Administrative and Management Studies gives you the knowledge and skills needed for business support roles like customer service associate. Students can obtain practical training and experience using the most common office software applications, including Microsoft Office programs.

    According to the Bureau of Labor Statistics (BLS), the median pay of a customer service associate is $36,920. The BLS projects about 361,700 openings each year, on average, over the decade.

    Contract Cheating in Higher Education

    In today’s world, you can pay someone to clean your house, shop for and deliver your groceries, walk your dog, and fix that leaky pipe in your basement. So why not pay someone to write that research paper for your English Literacy course?

    Well, because that falls under what is called contract cheating and it’s a form of academic misconduct.

    So what is contract cheating? Contract cheating is when a third party completes your assignments, but you turn them in as if you completed them yourself. Contract cheating covers a variety of scenarios. For example, a student may contract cheat if he or she purchases assignments from an online site; obtains assistance from someone else that goes beyond editing to actually doing the assignment; participates in unauthorized discussions or shares answers of an assignment on file sharing sites or social media sites; posts or purchases answers to an exam, assignment, problem or other work; or pays someone to write a test or exam.

    When students aren’t fully aware of what constitutes contract cheating as well as other forms of academic misconduct such as plagiarism, they are more likely to fall prey to it. That’s why it’s important to understand and recognize what constitutes academic misconduct.

    But why is contract cheating so wrong? When students contract cheat, they essentially pay their way to their degree and devalue the work that other students are doing honestly. The practice of contract cheating is a dismissal of the learning process and principles of academic integrity.

    Many universities and colleges are cracking down on contract cheating and coming up with ways to stop it. This includes blocking various internet sites that claim to help students but really promote academic misconduct; creating strong syllabus statements advising students to avoid these sites; talking to students about the thought process necessary to generate an answer to a question or problem; promoting a wide variety of resources such as tutoring centers and counseling services; and developing course assignments that are resistant to cheating. According to EdSurge, an education journalism initiative provided by the International Society for Technology in Education, many university groups are also advocating for laws that would make it easier for colleges to stop contract cheating.
    Turnitin, one of the largest makers of software that checks student papers for plagiarism, also sells an add-on service called Turnitin Originality to check for contract cheating. But aside from technology, professors can use an old-fashioned approach if they suspect contract cheating has taken place: interview the student to see if they have knowledge about the assignment. If they don’t know what they wrote about, chances are, they didn’t do the work.

    Since 1992, the International Center for Academic Integrity (ICAI) has been working to promote a culture of academic integrity and to discourage academic misconduct. Since its founding, contract cheating has become a world-wide concern. For instance, in 2019, the New York Times highlighted the rise of contract cheating in North America and in 2017, the UK’s Daily Telegraph reported that more than 20,000 university students bought essays.

    Each year, the IACI spearheads an International Day of Action Against Contract Cheating on October 20, in which educators, students, and institutions are urged to take a stand against and promote awareness against academic misconduct. Raising awareness is critical in combatting cheating and supporting student learning.

    Q&A with Jennifer Sedelmeyer

    About Jennifer Sedelmeyer

    Jennifer Sedelmeyer is an adjunct instructor with Excelsior University and SUNY Broome Community College where she teaches computer science courses. Her love of computers and technology stems from her childhood, and she remembers tinkering with a model train set. Sedelmeyer earned an Associate in Applied Science from SUNY Broome Community College and a Bachelor of Science and Master of Science from Binghamton University.

    At Excelsior, Sedelmeyer teaches IT 210 Object Oriented Programming and IT 240 Introduction to Programming. These are both important and beneficial courses for IT professionals just starting out or wanting to refresh their Java knowledge.

    We asked Sedelmeyer about her courses, serving on the Information Technology Faculty Advisory Committee, and what she brings to the online classroom. Check out her answers below.

    Q&A with Jennifer Sedelmeyer

    Q: Can you describe the courses that you teach at Excelsior?
    A: I teach IT 210, which is the Java class and IT 240, which is C++ programming. They’re both intro classes, so you can come in with no knowledge of programming and we get you started.

    Q: What do you hope your students gain from your courses?
    A: I want them to gather a lot of knowledge. I have students that range from age 12 to 91. So, they’re all different age brackets, and I want them to enjoy programming. I love it [programming], and I would like them to, but if they don’t love it, at least have an appreciation for it.

    Q: What’s your favorite part about teaching your courses?
    A: I like it when that light bulb goes off and the students then understand it and go, “Oh yeah, I see it.” I see that all the time, and after almost 35 years, I still see it and I’m still happy with it.

    Q: What is your role on the Information Technology Faculty Advisory Committee?
    A: The committee helps to decide changes in the curriculum and/or changes in the content of a course. We meet three times a year…we decide what courses we should add depending on current industry trends. Also, [we decide] any requirements for transfer credits and/or prerequisites. We get input from all over to see if our classes have the material that’s needed, and we make any changes.

    Q: With your knowledge and experience, what do you bring to the Information Technology Faculty Advisory Committee?
    A: I have been teaching at SUNY Broome Community College for 34 years. I can bring in that perspective—what knowledge the community college or two-year school students have coming into Excelsior. I also have a programming background, so I can help with that topic.

    Q: What new ideas do you have for curriculum development, as far as IT and programming courses?
    A: We always try to stay current with whatever technology trends. For example, we have changed the programming language for the introduction to programming course.

    Q&A with Gary McClain

    Gary McClain is an adjunct instructor with Excelsior University and a therapist who maintains the website www.JustGotDiagnosed.com, which provides information for patients and caregivers facing chronic and catastrophic illness. McClain works specifically with patients to help them understand and cope with their emotions.

    McClain completed graduate work in clinical psychology and education and earned a PhD from the University of Michigan. He has spoken on topics such as dealing with medical diagnoses, being one’s own advocate, communication between patients and caregivers, and more. He conducts training for community agencies and works with employee assistance companies to provide workshops and counseling in the workplace. He has authored and co-authored many books and has several published articles.

    McClain teaches health care courses with Excelsior University, including HSC 316 Mind, Body, and Health; HSC 375 Health and Wellness; HSC 470 Healthcare Management Capstone; HSC 510 Health Care Policy, Politics, and Power; HSC 516 Communication Strategy for Health Care Leader; and HSC 698 MS in Health Care Administration Capstone.

    We asked McClain about his career, his courses, and what he brings to Excelsior students through the courses he teaches. Check out his answers below.

    Q&A with Gary McClain

    Q: Can you describe your background?
    A: I am a mental health professional currently. I am a therapist and I work with clients with chronic conditions, and I also work in the employee assistance environment. Many years ago, I worked on drug abuse and when I finished my PhD, I thought maybe I’d like to work in business. So, I took a little break—which lasted 20 years—and worked in marketing, and I did qualitative research…I just decided to go back into mental health back in 2002 and got my license in New York in 2005.

    Q: What is the appeal of mental health?
    A: I just really like helping people. When I was working in business, I did some interesting things and I enjoyed the work that I did, but I really missed helping people. And when I started doing qualitative research focus groups, I worked in mostly health-related [areas]; I worked for some pharma companies and a couple of cancer centers. What I was finding was that I would do focus groups or interviews and people would hang out afterwards and they would say “thank you for talking to me about my emotions.”

    Q: Why do you enjoy teaching?
    A: I feel by teaching I really touch peoples’ lives as well, and I love teaching. I just love it. I love being a counselor/therapist, and I really love teaching as well.

    Q: How did you start teaching with Excelsior?
    A: They brought me in to develop a health education kind of course and then they started letting me teach…and then they started asking me to teach some other courses, and I just kind of gradually got integrated with Excelsior and it has been a great experience.

    Q: What do you like about teaching the courses at Excelsior?
    A: I like interacting with students. I love it when they email me, and I like being upbeat and friendly.
    I like the discussions and so I feel that I have a real opportunity to bring my own personality into it as well. I have opportunities to talk about my work and things [that] are important to me, things that I’m seeing as a health professional. I like to think that I’m helping to raise awareness beyond general health issues—really raise awareness around mental health issues as well.

    Q: What do you think students gain from taking your courses?
    A: I think students working in health are coming out of our courses in general—but certainly my courses—more aware of mental health and the importance of looking at mental health issues…I think they’re hopefully leaving more sensitive to their coworkers’ mental health issues, hopefully more aware of the importance of empathy and showing kindness and compassion to each other…I hope they’re recognizing that role of really watching out for each other’s mental health—our patients, our coworkers, our employees—really watching out for mental health and being aware that mental health can be an issue.

    Career Spotlight: Front Office Administrator

    If you’re looking for a first job in the business world, you might want to consider becoming a front office administrator. You can learn about many different companies and develop some useful skills in customer service and communication.

    What Is a Front Office Administrator?

    A front office administrator works in the front office or at the front desk of an organization or business, and is usually responsible for greeting customers, checking in customers for appointments, answering questions, and scheduling appointments. They often handle paperwork, correspondence, and other office duties. In this role, these professionals interact with customers and clients on a daily basis.

    Let’s look more closely at this career and see if it sounds like the right choice for you.

    Front Office Administrator Duties

    Front office administrators are the face of a business, greeting visitors with professionalism and courteousness. They handle a range of duties and responsibilities. Let’s take a look at a few of them.

    • Welcoming all visitors and registering them at reception
    • Answering and screening telephone calls
    • Scheduling and confirming appointments, meetings, and important events
    • Copying, scanning, and filing documents
    • Preparing reports and maintaining records
    • Typing various documents
    • Processing incoming mail and distributing outgoing mail
    • Managing front office staff

    In addition, many front office administrators may conduct payroll duties, depending upon where they work.

    Front Office Administrator Skills and Qualifications

    First and foremost, a front office administrator should have excellent interpersonal skills to succeed in their role. This seems most obvious, but there are some other key skills someone should possess to do well in this position. These include:

    • Strong organization skills
    • Effective communication
    • Excellent customer service
    • Ability to multitask
    • Knowledgeable in technology
    • Able to work in a team

    Educational Requirements

    Beyond being good at customer service, many businesses require at least a high school diploma or equivalent to land this job. Some employers prefer candidates with an associate or bachelor’s degree in business or a related field. Excelsior’s Associate in Applied Science in Administrative and Management Studies gives you the knowledge and skills needed for business support roles such as a front office administrator.

    Typically, front office administrators receive appropriate on-the-job training related to their company. Though not required, you may even consider completing certifications that can provide you with more knowledge and skills so you can further advance your career.

    According to the Glassdoor, front desk administrators make $34,804 as a starting annual salary.

    Does a job as a front office administrator match your interests? Talk to a Excelsior admissions counselor today to get started on a business degree.

    Career Spotlight: Marketing Coordinator

    If you know you want to be in the marketing field but are unsure what to specialize in, consider a role as a marketing coordinator. Marketing coordinator is an entry-level job that allows you to learn about and gain experience in different specialties. You can use this position to figure out what you like best and what you are good at to find your dream job!

    What Is a Marketing Coordinator?

    A marketing coordinator works with all members of the marketing team to ensure marketing campaigns are executed successfully. They develop, coordinate, and analyze marketing projects assigned to them. Most marketing coordinators act as the manager’s right hand and are an essential member of any team.

    The best part of the marketing coordinator position is you can develop your skills and work on what you are most passionate about. Most managers realize that for many people, this position is a stepping-stone along their career journey. For that reason, managers may work with you to find your niche.

    While the main goal of a marketing coordinator is to coordinate marketing activities, there are distinct types of marketing coordinators based on the company or role in which you were hired for. Check out a few specialized marketing coordinator positions below:

    • Social media marketing coordinator: Works directly with the social media strategist to execute social media campaigns and grow the company’s audience.
    • Digital marketing coordinator: Implements digital marketing strategy with the goal of driving traffic.
    • Content marketing coordinator: Manages content creation for the whole team.

    What Does a Marketing Coordinator Do?

    Marketing coordinator positions vary depending on the industry or company you work for. These are the most common responsibilities hiring managers have listed on recent job postings:

    • Develop strategic marketing initiatives and activities.
    • Support the creative services team by coordinating and collecting content for advertising campaigns.
    • Coordinate marketing plans that include print, broadcast, and online content.
    • Conduct market research to identify new opportunities.
    • Manage vendors, including print contractors, photographers, videographers, and other promotional vendors.
    • Assist with project management of all major marketing campaigns.
    • Record data and set up tracking systems for campaigns.
    • Suggest areas of opportunity. Use data and research to support your theories.

    Marketing coordinators are also responsible for maintaining and strengthening the organization’s overall brand through all media avenues. Marketing coordinators are the backbone of the marketing team and are ultimately responsible for keeping projects moving according to a set timeline.

    What Skills and Education Requirements Does a Marketing Coordinator Need?

    Now that you know all about the marketing coordinator position, learn what education and skills you need to be successful. Check out these steps to becoming a marketing coordinator:

    • Earn your bachelor’s degree. To become a marketing coordinator, you need a bachelor’s degree in business, marketing, communications, or a related field to learn the fundamentals of marketing and business administration. At Excelsior University, choose specialized coursework within your bachelor’s in business program.
    • Gain marketing experience. Use your degree to obtain an internship or job in a related field. This will set you apart from other candidates!
    • Find a marketing coordinator position. Use your skills and education to secure a job as a marketing coordinator. Hiring managers look for someone who can think on their feet, who is creative and has innovative ideas, has strong communication skills, and is an ambitious, team player.

    Get started on your degree today and move one step closer to becoming a marketing coordinator!

    How to Become a Marketing Manager

    Are you the type of person who takes the lead in your group? Are you always thinking of new ideas and strategies that will improve your workplace? If so, you may want to consider a career as a marketing manager.

    You’ve probably heard of marketing managers before, and maybe you even aspire to be one, but before you commit, you’ll want to get the inside scoop on what it means to be a marketing manager.

    What Is a Marketing Manager?

    Marketing professionals are responsible for bringing their company’s service or product to the appropriate audience. Ever wonder why you are getting a targeted ad on your Instagram account, or why you keep getting emails about those cool shoes you were looking at last week? There is a marketing manager behind this work whose purpose is to sell the product or service provided. Marketing managers oversee the teams and strategize the tactics that make all this possible.

    What Does a Marketing Manager Do?

    Marketing managers must be highly organized to manage their team and the projects they are responsible for. While their day-to-day tasks will vary between industries and organizations, most marketing managers do the following:

    • Oversee marketing projects for the organization and ensure they are executed through to completion.
    • Work with leaders to create marketing plans, budgets and contracts, and the selection of advertising methods.
    • Plan advertising campaigns, including radio, television, print, online media, and billboards.
    • Work with members of the marketing team, including coordinators, graphic designers, content specialists, social media strategists, assistants, photographers, videographers, web specialists, and data specialists.
    • Build relationships with clients and ensure their needs are met.
    • Develop contracts and pricing strategies for products or services.
    • Evaluate the market and initiate market research studies to improve product or service success.

    Where Do Marketing Managers Work?

    All businesses need to promote their products or services, so marketing is necessary in almost every industry or organization. Because of this, you will find marketing managers working in a variety of different industries. According to the Bureau of Labor Statistics (BLS), in 2020 marketing managers held almost 300,000 jobs in the United States, with the largest employer of marketing managers being in professional, scientific, and technical services. Other areas include finance, insurance, advertising, public relations, manufacturing, education, and wholesale trade.

    Overall, the need for marketing manager positions is expected to grow 10 percent by 2030, which is the average for all occupations. Demand will increase as organizations continue to expand. With the ever-changing technology trends, marketing managers must stay up to date to be successful. A huge portion of their job is working with other members of the marketing team, including graphic designers, digital specialists, and other technologically savvy positions. Because of the nature of their work, marketing managers also tend to work closely with leadership and top executives. Candidates who enjoy working with a large team, delegating, creating templates and procedures, and acting as the team leader will be successful in this role.

    What Are the Education Requirements for Marketing Managers?

    Ideally, a marketing manager will have at least a bachelor’s degree in marketing, management, business, communications, or another related field. A bachelor’s degree combined with similar work experience will set you up for success as a marketing manager.

    Great qualities of a successful marketing manager include being influential and a natural leader. They also have these skills:

    • Analytical skills: It is important to analyze industry trends to build smart marketing campaigns.
    • Creativity: Innovative ideas and thoughts are always welcome and necessary in this field.
    • Communication skills: Marketing managers must communicate effectively with their team, leadership, and the general public.
    • Interpersonal and leadership skills: Building relationships with clients, members of the marketing team, and organizational leaders is imperative for this role. Project management and people management help in creating successful marketing plans.
    • Decision making skills: Managers must be able to make efficient decisions at any stage of the marketing campaign.

    Whether you have been in the business world for years, or are looking to switch careers, a marketing manager position may be a great fit for you!

    Career Spotlight: Inventory Associate

    You know all that stuff in a store or manufacturer’s warehouse? Well, do you ever wonder who takes care of it all?

    Meet the inventory associate.

    What is an Inventory Associate?

    An inventory associate is responsible for keeping track of the goods and supplies of a company and managing product orders to facilitate production and sales. Think of them like the behind-the-scenes workers who help an export and import or retail company run. They usually work in a warehouse or storage facility, but wherever they work, their job comes down to this: maintaining and recording inventory.

    What Does an Inventory Associate Do?

    As mentioned, an inventory associate keeps track of the goods and supplies of a company. They keep records of inventory, monitor and manage shipments, coordinate with vendors, check stocks of items, and conduct data entry. They are responsible for making sure shipping transactions and inventory records are correct, and they are deeply involved with resolving any issues that arise. If they work in a warehouse, they may use forklifts and other equipment to move boxes and other items.


    Oftentimes, an inventory associate retrieves specific items and organizing them into certain areas for customers. As such, they need to be aware of the needs of clients. You can see why an inventory associate’s role is crucial to an organization earning revenue.

    Inventory Associate Duties and Responsibilities

    To make sure inventory is properly stocked and organized, inventory associates are responsible for a variety of tasks, including:

    • Communicating with suppliers to determine product availability and pricing
    • Receiving and unpacking incoming shipments of merchandise
    • Checking stored inventory and discarding inventory that does not meet the company’s standards
    • Assisting customers with locating items in the store using computer tracking systems
    • Maintaining a database of all inventory items, including product codes and other details
    • Rotating the stock so the store is up to date with the current requirements
    • Researching and resolving any inaccuracies in inventory and internal processes
    • Conducting data entry, scheduling, customer service, etc., and related duties
    • Packing the boxes, stocking the shelves, loading trailers, shipping goods, etc.
    • Making sure any issues have been resolved

    To accomplish many of these duties, inventory associates must possess certain character traits. These include:

    • Good communication skills
    • Attention to detail
    • Stamina
    • Good customer service
    • Organizational skills
    • Ability to be flexible under pressure

    Education Requirements for an Inventory Associate

    Inventory associate positions typically require at least a high school diploma or GED certificate, but some employees prefer candidates who have completed an associate or bachelor’s degree. Excelsior’s Associate in Applied Science in Administrative and Management Studies can prepare you for success in entry-level careers in office administration, recordkeeping, and data entry. It is an appropriate choice if you are interested in becoming an inventory specialist.

    According to Salary.com, the average salary range of an inventory associate falls between $38,582 and $49,420. Salary varies depending on many important factors, including education, certifications, additional skills, the number of years in the profession.

    What Can You Do with a Master’s in Management

    Are you interested in business and want to learn how to make important decisions, communicate effectively, and analyze and solve problems? A master’s in management might be the degree you need to further your career in a range of industries, especially in upper-management and executive-level roles.

    With a master’s in management, you can gain knowledge in economics, finance, human resources, marketing, strategy, supply chain management, organizational behavior, and other aspects of business. With a background in these areas, the doors open to many professions, such as in banking and finance, human resources and recruitment, auditing, business development, logistics, manufacturing, marketing, advertising, and more. Furthermore, with a master’s in management, you will be equipped with the skills and knowledge that can you lead you to senior management roles like director or chief operating officer.

    Careers You Can Obtain with a Master’s in Management

    A Master of Science in Management is a popular choice for professionals looking to move ahead in the business world. It is a versatile degree that prepares you to apply for management jobs in many different areas. Here are just a few:

  • CEO—As a CEO, you’re in charge of the company or organization. The skills you learn from your master’s degree will help you be an effective and strong leader so your company will prosper.
  • Management Analyst—A management analyst helps evaluate how a business functions. They use their knowledge of business operations to help make a company run efficiently and effectively.
  • Human Resources Manager—Human resources managers must be aware of both the business’ needs and the employees’ needs. A master’s in management will provide you with the skills needed to do just that.
  • Management Consultant—A management consultant offers detailed advice to help a business or organization improve their performance.
  • Project Manager—A project manager is responsible for making sure a client’s goal is achieved, all while sticking to an agreed-upon timeframe and budget. Important skills like communication and organization are necessary to succeed in this career.
  • Social Media Manager—A social media manager has a strong understanding of SEO strategy and knows how multimedia content and platforms can help improve an organization’s reputation and visibility.
  • How to Pursue a Master’s Degree in Management

    Careers in management can be found across the private and public sector, but one thing is similar throughout: you must earn a master’s degree in management. Excelsior University’s online Master of Science in Management program equips you with the knowledge and skills in managerial practice that you can use on the job today. The program is accredited by the International Accreditation Council for Business Education (IACBE).

    Courses cover subjects that managers must master to successfully guide direct reports and develop employees, build effective teams, oversee projects, create budgets, handle corporate finances, manage organizational change, solve business problems, and communicate clearly with people at all levels of an organization.

    Graduates of this program are prepared to advance their careers as managers, executives, and consultants at international corporations, nonprofit organizations, and other organizations.

    Are you ready to advance your career in management?

    Excelsior University Student Chapter Receives Merit Award from SHRM

    Albany, New York—The Society for Human Resource Management (SHRM) awarded a 2021-2022 Superior Merit Award designation to the Excelsior University SHRM student chapter for providing superior growth and development opportunities to its student members.

    The SHRM Student Chapter Merit Award program encourages the development of more effective student chapters and distinguishes outstanding activities and projects. Chapters are recognized based on operations, chapter programming and professional development of members, support of the human resource profession, and SHRM involvement.

    “I am pleased to announce that the engagement and work of our SHRM student chapter has been recognized. I applaud their accomplishments and ability to foster innovative programming in human resources as our students learn to navigate changing workplaces,” said David Schejbal, president of Excelsior University. “Student members represent the next generation of leaders, and we are proud of the knowledge, skill, and passion that our Excelsior students bring to their chapter and the workplace.”

    SHRM student chapters had the opportunity to earn an award based on the number of activities they completed during the merit award cycle of May 1, 2021, to April 30, 2022. Excelsior’s student chapter gained recognition with their educational programs and workshops focused on human resources, distributed workforces, and careers.

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    Media Contact Excelsior University:

    Erin Coufal, ecoufal@excelsior.edu, 518-608-8498

    ABOUT EXCELSIOR UNIVERSITY
    Excelsior University is an accredited, not-for-profit online institution focused on helping adults complete their degrees and advance their careers. Excelsior contributes to the development of a diverse, educated, and career-ready society by valuing lifelong learning with an emphasis on serving individuals historically underrepresented in higher education. Founded in 1971, Excelsior meets students where they are — academically and geographically — removing obstacles to the educational goals of adults pursuing continuing education and degree completion. Our pillars include innovation, flexibility, academic excellence, and integrity.

    ABOUT SHRM
    SHRM, the Society for Human Resource Management, creates better workplaces where employers and employees thrive together. As the voice of all things work, workers and the workplace, SHRM is the foremost expert, convener and thought leader on issues impacting today’s evolving workplaces. With 300,000+ HR and business executive members in 165 countries, SHRM impacts the lives of more than 115 million workers and families globally. Learn more at SHRM.org and on Twitter @SHRM.